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Our Blogcast

Executive
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  • Interview with Carol Cunningham
  • Vp / Consumer Insights - Bet
Industry : Entertainment Read More
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Executive
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  • Interview with Ivana Taylor
  • Marketing
Industry : Marketing Read More
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Executive
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  • Interview with Shane Skillen
  • CEO of Hotpex Inc
Industry : Marketing Research Read More
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Executive
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  • Interview with Desriee Rogers
  • CEO / Black Opal
Industry : Information Technogy Read More
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Executive
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  • Interview with Ed Szoffer
  • CEO & Founder Of Seneca Global
Industry : Technology Read More
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  • Interview with Marita H Thomas
  • CCO / Cars.com
Industry : Automobile Read More
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  • Interview with Jamin Warren
  • CEO/ Twofivesix
Industry : Gaming Read More
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  • Interview with Laura Lackman Kelber
  • CMO/ Flexera
Industry : Technology Read More
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  • Interview with Steve Schlesinger
  • CEO / Schlesinger Group
Industry : Market Research Read More
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  • Interview with Vivek Bhaskaran
  • CEO/ Question Pro
Industry : Techonology Read More
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How to Get the Most out of your Focus Group

  • January 4, 2021

  • Eyes4Research

From online, in-person, to hybrid discussions, conducting a focus group is a great way to collect qualitative data directly from consumers. This research method helps businesses better understand their target audience’s behaviors and opinions for data-driven decision making and the creation of effective strategies. Here are four tips on how to get the most out… Continue reading How to Get the Most out of your Focus Group

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MRX 2021 Trend Predictions

  • December 29, 2020

  • Eyes4Research

2020 has been an unprecedented year for everyone, including the market research industry. With coronavirus accelerating digital transformation, influencing consumer behaviors, and restricting in-person data collection, the insights and analytics industry has spent the year adjusting to the new normal. Though we faced many unpredictable challenges in 2020, this year showed us what it means… Continue reading MRX 2021 Trend Predictions

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The New Normal of Fitness

  • December 21, 2020

  • Eyes4Research

2020 has turned the fitness industry on its head. With quarantines and state restrictions amidst the pandemic, many Americans have found themselves without a gym. With this, active consumers have adopted at-home and outdoor workout routines to maintain an active lifestyle while abiding by social distancing guidelines. Below, Eyes4Research dives into a few popular at-home… Continue reading The New Normal of Fitness

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5 Common Market Research Mistakes and How to Avoid Them

  • December 15, 2020

  • Eyes4Research

Market research is an exceptional tool for understanding customers, developing strategies, and improving sales efforts. When done correctly, researchers can collect insights used for impactful decision making, helping businesses reach their objectives while stimulating growth. Despite its potential, one misstep may compromise the quality and effectiveness of data. Here are 5 of the most common… Continue reading 5 Common Market Research Mistakes and How to Avoid Them

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The Future of Transportation: Electric Vehicles

  • December 4, 2020

  • Eyes4Research

Blog Published on www.eyes4research.com Over the past decade, electric vehicles have become increasingly common, accounting for a number of cars, buses, and trucks on the road today. From battery electric vehicles, plug-in hybrids, and fuel cell cars, EV’s are more economical than internal-combustion transportation, saving consumer’s money on fuel and requiring less maintenance. According to… Continue reading The Future of Transportation: Electric Vehicles

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The CBD Market Boom

  • December 3, 2020

  • Eyes4Research

What is CBD? Cannabidiol, also known as CBD, is a non-intoxicating, non-addictive compound found in cannabis plants with numerous health benefits for both humans and pets. Unlike THC, CBD does not produce the psychoactive side effects, giving users a myriad of therapeutic benefits without the high. As an alternative to pharmaceuticals, CBD helps manage chronic… Continue reading The CBD Market Boom

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The Growth of the Plant-Based Milk Market

  • December 2, 2020

  • Eyes4Research

Plant-based dairy alternatives have surged in popularity, with a growth rate of 17.2% going into October of 2020. With soy, hemp, almond, oat, coconut, cashew, and rice milk among the most in-demand alternatives, consumers are ditching dairy for healthier, more sustainable food and beverage alternatives. From coffee creamers, yogurt, cheeses, ice cream, and more, adopting… Continue reading The Growth of the Plant-Based Milk Market

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Smart Cities

  • November 23, 2020

  • Eyes4Research

As urbanization increases, cities around the world are rushing to integrate new technologies to improve the lives of civilians. Technologically advanced urban areas, also referred to as Smart cities, enhance the lives of citizens through digital technologies that improve, enhance, and connect infrastructure. By using IoT technology, urban areas can collect and use data to… Continue reading Smart Cities

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How to Use Incentives to Increase Response Rates

  • November 18, 2020

  • Eyes4Research

Recruiting the right amount of participants remains essential in conducting a successful research initiative. For many researchers, low response rates result in inconclusive data that hinders one’s ability to make data-driven decisions. The solution? Utilizing incentives to motivate participation. Offering participants a reward for their time remains an effective method to draw in more respondents… Continue reading How to Use Incentives to Increase Response Rates

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The Implications of Fast Fashion

  • November 18, 2020

  • Eyes4Research

Over the past few decades, the emergence of fast fashion has changed the way consumers shop for clothes. Fast fashion refers to inexpensive, trendy garments that move quickly from the catwalk to fashion retailers in order to capture the latest style trends. By utilizing low quality material and rapid production methods, fashion brands are able… Continue reading The Implications of Fast Fashion

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Steve Machin

Professor of Economics/LSE

Eyes4Research provided outstanding support managing a large scale survey we conducted in the United Kingdom. The team works with high professional standards, competency and provided timely delivery throughout the project.”

Medona Joseph

VP/JP Morgan Chase

The team at Eyes4Research worked with me not only for getting consensus on the presentation, but also accommodated my inclusion criteria without hesitation. Additionally, I loved the dashboard and the features available for reporting.”

Steve Anderson

President/Tru RX

We have used eyes4research for a number of internal product and marketing projects. We have found their services to be professional, accommodating and responsive. The quality of their audience is top notch and their data is very reliable.”

Dominique Jones

UI/UX iRobot

The team at Eyes4Research provided us with quick answers to complicated questions. Their personal support allows us to launch surveys at short notice, while the online dashboard makes it easy to analyze responses and visualize the results.”

Jim Kitchens

Founder/Kitchens Group

After working with the team from eyes4research, we decided to move all our survey research to online, and now we are able to conduct research fast, less expensive, and with more accurate samples than ever in our business history.”

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