banner

Eyes4Reasearch Blog

Your #1 source for valuable insights from industry professionals who provide tips, analysis and thought leadership on various trends and research methods.

Request a Quote
logo
logo
logo
logo
logo
logo
logo

Our blogcast

  • Interview with Ivana Taylor
Industry : Read More
banner

Our blogcast

  • Interview with Carol Cunningham
  • VP / Consumer Insights - BET
Industry : Entertainment Read More
banner

Our blogcast

  • Interview with Shane Skillen
  • CEO of Hotspex Inc
Industry : Market Research Read More
banner

Our blogcast

  • Interview with Desirée Rogers
  • CEO / Black Opal
    Cosmetics
Industry : Beauty Read More
banner

Our blogcast

  • Interview with Ed Szofe
  • CEO & Founder Of Seneca Global
Industry : Information Technology Read More
banner

Our blogcast

  • Interview with Dave Carruthers
  • CEO/ VOXPOPME
Industry : Technology Read More
banner

Our blogcast

  • Interview with Marita Hudson – Thomas
  • CCO/ Cars.com
Industry : Automobile Read More
banner

Our blogcast

  • Interview with Jamin WarRen
  • CEO/Twofivesix
Industry : Gaming Read More
banner

Our blogcast

  • Interview with Laura Luckman Kelber
  • CMO / Flexera
Industry : Technology Read More
banner

Our blogcast

  • Interview with STEVE SCHLESinger
  • CEO / Schlesinger Group
Industry : Market Research Read More
banner

Our blogcast

  • Interview with Vivek Bhaskaran
  • CEO / QuestionPro
Industry : Technology Read More
banner
img

The Craft Beer Craze

  • Sep 14, 2020
  • Eyes4Research

From stouts to sours, the popularity of craft beer has skyrocketed across the U.S. as a growing number of people try their hand at brewing. According to CraftBeer.com, American craft breweries are defined as brewers who produce 6 million barrels or less annually with less than 25% of the brewery owned or controlled by a […]

Learn More
img

The Growing Demand for Tiny Homes

  • Sep 10, 2020
  • Eyes4Research

Many homeowners are adopting minimalist lifestyles, downsizing from their spacious abodes to tiny homes. Tiny homes are defined as any living space, stationary or mobile, between 60-700 square feet, according to Tiny Home Lives. As an increasing number of people invest in tiny homes, Techanvio predicts the market to grow at a CAGR of 7% […]

Learn More
img

The Rise of Gamification

  • Sep 3, 2020
  • Eyes4Research

Many companies have adopted methods of gamification to engage and motivate their target audience with intrinsic rewards. Gamification is the process of integrating game mechanics into non-game environments, such as websites, learning management systems, or online communities, to increase engagement through rewards such as points, badges, discounts, and gifts. By using game mechanics and dynamics, […]

Learn More
img

The Popularity of Private Label Products

  • Sep 3, 2020
  • Eyes4Research

From product shortages, increased online shopping, and cost-conscious consumers, 2020 has fundamentally changed shopping habits. In the chaos of the pandemic, private label products have surged in popularity; as consumers scrambled to find items both in-store and online. Private label product sales often fluctuate based on economic conditions, growing in popularity as the economy suffers. […]

Learn More
img

Digital Transformation Explained

  • Aug 31, 2020
  • Eyes4Research

Digital transformation refers to the creation or modification of operational, organizational, and cultural business practices using digital technologies. By automating manual business operations, DX increases efficiency, optimizes processes, and enhances customer experiences. With this, digital transformation helps businesses reshape their internal and external approaches to become more agile and effective.  Operational Approaches Digital transformation aims […]

Learn More
img

The Current State of the Health and Wellness Industry

  • Aug 28, 2020
  • Eyes4Research

Over the past decade, the health and wellness industry has been on the rise as consumers become more conscious of their lifestyles. From foods, technology, and even clothing, adopting a healthier way of life goes beyond one’s fitness and diet, helping shoppers make better choices in all aspects of their lives. According to Technavio, the […]

Learn More
img

The Ins and Outs of E-commerce

  • Aug 24, 2020
  • Eyes4Research

Ecommerce, also known as electronic commerce, refers to the act of buying and selling goods or services using the internet. From large corporations to small companies, e-commerce eliminates geographic barriers, connecting consumers and retailers all around the world. As the low-touch economy grows amidst the pandemic, many consumers have turned to online shopping as a […]

Learn More
img

The Lucrative Market of eSports

  • Aug 11, 2020
  • Eyes4Research

With an increasing demand for video games and a growing awareness of the industry, eSports, also known as electronic sports, has become a popular form of entertainment for millions of people around the world. eSports refers to organized, competitive video gaming that involves teams of gamers competing against each other in tournaments for cash prizes. […]

Learn More
img

The Digital Divide in Education

  • Aug 3, 2020
  • Eyes4Research

The digital divide refers to the disparity in access to information and communication technologies based on geographical, social, and geopolitical criteria. As students begin returning to school amidst the pandemic, those without access to ICT are left at a disadvantage, as they are unable to complete technology-based learning curriculums. With this, the digital divide has […]

Learn More
img

The Rise of Plant-Based Meat Alternatives in the Food Industry

  • Aug 3, 2020
  • Eyes4Research

With 70% of the global population reducing their meat intake, according to Acumen Research, many companies have begun shifting their focus towards plant-based meat products to accommodate a broader range of lifestyle choices. The growing demand for meat alternatives may derive from consumers’ concerns with animal welfare, the environmental impacts of animal agriculture, and health […]

Learn More

Testimonials

We have used eyes4research for a number of internal product and marketing projects. We have found their services to be professional, accommodating and responsive. The quality of their audience is top notch and their data is very reliable.

Steve Anderson

President/Tru RX

The team at Eyes4Research provided us with quick answers to complicated questions. Their personal support allows us to launch surveys at short notice, while the online dashboard makes it easy to analyze responses and visualize the results.

Dominique Jones

UI/UX iRobot

After working with the team from eyes4research, we decided to move all our survey research to online, and now we are able to conduct research fast, less expensive, and with more accurate samples than ever in our business history.

Jim Kitchens

Founder/Kitchens Group

Eyes4Research provided outstanding support managing a large scale survey we conducted in the United Kingdom. The team works with high professional standards, competency and provided timely delivery throughout the project.

Steve Machin

Professor of Economics/LSE

The team at Eyes4Research worked with me not only for getting consensus on the presentation, but also accommodated my inclusion criteria without hesitation. Additionally, I loved the dashboard and the features available for reporting.

Medona Joseph

VP/JP Morgan Chase

logo
logo
logo
logo