September 29, 2020
Eyes4Research
Hope and change. Those were the two promises of America’s first black president, Barack Obama. His presidency seems like a distant memory, almost a wishful dream, even as he fought during his tenure to deliver the same hope and change promised during his time in office. Today, African Americans linger between Trump’s America and a… Continue reading Do African Americans Trust the U.S. Government?
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September 23, 2020
Eyes4Research
The Internet of Things, also known as IoT, refers to any physical device that connects to the internet, communicating with people and other IoT-enables objects. From home appliances to fitness trackers, adding intelligence to basic objects through sensors bridges the gap between the physical and digital world, helping improve decision making and enhance user experiences. … Continue reading What the Future holds for IoT Automation
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September 22, 2020
Eyes4Research
The pandemic has transformed every facet of the consumer experience. From store capacity limits to mandatory mask mandates, retailers continue to adopt safety measures to stay afloat. With this, contactless payment methods have found their way into the mainstream, as 8 in 10 consumers have changed the way they pay to reduce contact due to… Continue reading Contactless Payments: The Beginning of a Cashless Society
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September 20, 2020
Eyes4Research
As hotels begin to reopen amidst the pandemic, the guest experience may never look the same. In order to maintain social distancing guidelines, many hotels are adopting new technologies to limit interactions with other guests and staff members. These hotel tech trends aim to limit human interaction, creating a safer environment for guests to stay.… Continue reading The Contactless Experience: Hotels in the Post-Covid Era
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September 16, 2020
Eyes4Research
Many businesses are thinking inside the box, offering subscription services to consumers for a monthly or annual fee. According to Mckinsey and Company, 15% of online shoppers have signed up for a subscription service to receive products repeatedly. From razors, makeup, television shows, and even beer, the subscription e-commerce market continues to expand, taking over… Continue reading The Subscription-Based Economy
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September 14, 2020
Eyes4Research
From stouts to sours, the popularity of craft beer has skyrocketed across the U.S. as a growing number of people try their hand at brewing. According to CraftBeer.com, American craft breweries are defined as brewers who produce 6 million barrels or less annually with less than 25% of the brewery owned or controlled by a… Continue reading The Craft Beer Craze
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September 10, 2020
Eyes4Research
Many homeowners are adopting minimalist lifestyles, downsizing from their spacious abodes to tiny homes. Tiny homes are defined as any living space, stationary or mobile, between 60-700 square feet, according to Tiny Home Lives. As an increasing number of people invest in tiny homes, Techanvio predicts the market to grow at a CAGR of 7%… Continue reading The Growing Demand for Tiny Homes
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September 3, 2020
Eyes4Research
Many companies have adopted methods of gamification to engage and motivate their target audience with intrinsic rewards. Gamification is the process of integrating game mechanics into non-game environments, such as websites, learning management systems, or online communities, to increase engagement through rewards such as points, badges, discounts, and gifts. By using game mechanics and dynamics,… Continue reading The Rise of Gamification
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September 3, 2020
Eyes4Research
From product shortages, increased online shopping, and cost-conscious consumers, 2020 has fundamentally changed shopping habits. In the chaos of the pandemic, private label products have surged in popularity; as consumers scrambled to find items both in-store and online. Private label product sales often fluctuate based on economic conditions, growing in popularity as the economy suffers.… Continue reading The Popularity of Private Label Products
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August 31, 2020
Eyes4Research
Digital transformation refers to the creation or modification of operational, organizational, and cultural business practices using digital technologies. By automating manual business operations, DX increases efficiency, optimizes processes, and enhances customer experiences. With this, digital transformation helps businesses reshape their internal and external approaches to become more agile and effective. Operational Approaches Digital transformation aims… Continue reading Digital Transformation Explained
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