The retail landscape is constantly evolving and adapting to new technologies, ideas, and trends. As companies and brands attempt to navigate their ways through this constantly changing environment, new tools, such as omnichannel marketing, have been created to find success. Omnichannel marketing presents companies with great potential and opportunities for success, but that success, and […]
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Advances in marketing have gone hand-in-hand with advances in technology, which has created both challenges and opportunities for businesses. As companies realize that branding is vital to their success, because it connects them to their customers in a personalized way, they have also discovered that some technologies and methods are more useful than others. The […]
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The Customer to Customer Revolution The emergence of ecommerce in the 1990s has changed the way people do business and buy consumer goods. The success of ecommerce has been driven by a combination of new technologies and consumer driven markets, with tech savvy consumers playing a greater role in the products they buy and the […]
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The last two years have seen a number of major events take place that have changed many aspects of our society, including the way we consume and do business. Consumers expect more from the products they buy and the companies they patronize, which is a trend that companies, small and large, must realize in order […]
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The evolution of the internet and other related technologies has brought forth a technological revolution that’s only now staring to be truly felt and realized. The modern smart phone is perhaps the symbol of what’s taking place, and the technology that goes with it, 5G, is slowly but surely becoming a household name across the […]
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Since the dawn of human civilization 5,000 years ago, humans have constantly strove to improve their minds and bodies. When it comes to the latter, it’s only been in recent decades that physical exercise has truly become an “industry,” and within the last ten years things have changed rapidly. Rising obesity rates, evolving technology, and […]
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Over the last 20 years, the Chinese economy has roared from a long slumber to become a major player on the world’s financial scene, influencing markets through investment and speculation in a variety of industries. China’s economic success has largely been the result of a careful balancing act between socialist policies and state control of […]
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It seems as though the word Covid will forever precede the number 19 as the pandemic, first affecting the world in 2019, is marked down as a watershed in global history. The Covid-19 coronavirus startled individuals, communities, and nations into taking a fresh look at lifestyles and values. Holidays in lockdown forced many to abandon get-togethers, traditional […]
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When Bitcoin became a reality in January 2009, it revolutionized global economics. Bitcoin, and the hundreds of cryptocurrencies that came after it, have offered individuals a completely new way of envisioning and conducting everyday financial transactions, as investors use it as an alternative currency, hold it as a store of value, and trade it as […]
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As NASA’s physical exploration of space has diminished in recent years, other organizations have picked up the slack. The Russians, Europeans, and Chinese have all increased their presence in space, but so too have a number of corporate entities. In fact, the recent popular (and media) interest in space exploration has largely been spurred by […]
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